ORYX Gaming by Bragg Gaming Expands Enters Netherlands

ORYX Gaming, a subsidiary of Bragg Gaming Group, has launched its content with Dutch operator Fair Play, expanding its footprint in the developing market. ORYX’s exclusive RGS partners’ games and content designed from its in-house studios, including Atomic Slot Labs, are now available to the operator’s clients.

Fair Play, a Netherlands gaming brand, has operated casinos and online slot machine arcades for over 35 years. The operator’s internet site went live last year when the Dutch market opened, and it provides a wide choice of premium content customized per the local audience’s taste.

The collaboration is the latest in a series of key agreements by Bragg in the emerging territory. The Netherlands, which was already an essential element of Bragg’s growth trajectory, is now the top marketplace for the company.

According to recent numbers released by the Dutch regulator, GGR for the iGaming sector was worth more than US$200 million (EUR 185 million) in the fourth quarter of 2021, demonstrating the potential for future growth as the market matures.

According to Chris Looney, Bragg’s Chief Commercial Officer, Dutch iGaming has exceeded its expectations and is working towards establishing itself as a key platform and content provider in the region. Working with a well-known operator like Fair Play strengthens their position, and the company is looking forward to introducing their gamers to Bragg’s content.

Showing satisfaction in this partnership, Pascal Janshen, Fair Play’s Business Development Manager, said that Bragg offers high-quality games with an excellent mix of fun and participation. Fair Play knows its portfolio is doing well in the Netherlands and is happy to present our players with their tried-and-true titles, enhancing the overall gaming experience for existing and target gamers.