NorthStar Gaming has witnessed an enormous jump in its user base, 42%, building on its overall revenue collection of 62% for Q1, 2024. Incidentally, the company runs a iCasino and sports wagering business in Toronto. It has received its valid certification from Ontario.
NorthStar Gaming’s financial declaration entails controlled service fees, bonuses, promotional expenses, and free wagers. The total figure stood at $4.3 million, a jump of $3.6 million compared with the same period results last year.
In the case of the betting amount gathered at NorthStarbets.ca, the figure stood at $159 million, speaking of a rise of 56%, compared to the $140.2 million collected in the first quarter of the year.
According to the Chairman and CEO of NorthStar Gaming, Michael Moskowitz, the high figures about Q1 were attributed to the enormous wagering amount collected. The company’s position in the iGaming space is turning more competitive and through their aggressive stance, the results are speaking for themselves. Containing expenses and focusing on increasing revenue options is another factor behind their success story.
All said and done, it is the increased jump in add-ons to their user base that is responsible for the company’s ever-growing revenues. Another vital factor pertains to their cost per acquisition (CPA), lessened by a complete 9%, with a penny saved being a penny earned.
The operator introduced a VIP Elite scheme for bringing about further player loyalty. This goes a long way towards player retention. The company has also been slowly but steadily increasing its games portfolio, presently having more than 650 in its collection.
Their association with Playtech Software Ltd, for marketing purposes, has been extended further, signifying an added jump in onboarding gamers within their fold. More sunny days are expected for NorthStar Gaming in the short and long run.
